In 1999 Juliana decided to create a shift within the industry, producing the first female specific mountain bike. Named after the groundbreaking Juli Furtado, Juliana led the way for bold and fierce women. Today the initiative of Juliana is to ignite the imagination of female riders and to encourage more women to to experience the best of mountain biking, without compromise.
All of Juliana current bikes are below. Please click on the image for more information, and to find out what are the staff favourites.